New name for Canada’s largest Canadian-owned online classifieds company

Used.ca is headquartered in Victoria, BC and is a part of Black Press Community Media.

You call us Used. Now we do, too!

A Canadian-owned and based company should be strategic about how it presents itself, which is what has driven the vision behind the refreshed brand of Used.ca (formerly UsedEverywhere.com).

The new Used.ca is a natural evolution for the company. While the focus will continue to be on communities and neighbours reducing waste and saving money, the new single name will resonate across the country. The move streamlines Used.ca’s marketing efforts and communications with communities. The brand has gone from 84 distinct URLs to one. Not only is Used.ca easier to say, it’s also easier to spell, something that is critical in the online world.

Used.ca on the surface seems like we’ve only trimmed 11 characters, but it creates opportunities, scalability, and a more recognizable name for Canadians,” says Lacey Sheardown, acting president and director of marketing for Used.ca. “While our outward branding has been UsedEverywhere.com since 2008, even our staff have shortened the name to Used on a day-to-day basis!”

Used.ca is Canada’s largest Canadian-owned online classifieds company and is part of Black Press Community News Media. The organization is headquartered in Victoria, BC, a city that is rich in both technology companies and entrepreneurs. This home base provides the perfect location for this Canadian-focused technology company to both learn from their peers and explore leading-edge innovation. As an end goal, Used.ca helps its users save their money by both selling and buying used items, so that they can make their income stretch further. With more than two million unique visitors and 55 million pageviews per month, the family-friendly site is free from adult content, making it a safe place for brands to reach Canadians at a hyper-local level.

For more information, visit Used.ca.

 

Just Posted

Cache Creek council votes to rejoin local transit system

Details need to be worked out, but hopes are that change can be expedited

Ashcroft residents get information at Community Forum

Water treatment plant, recycling, an Eco-Depot, the budget, and more among items addressed

Elizabeth May’s wedding will be a ‘low-carbon affair’ in Victoria on Earth Day

Green party leader’s wedding party to depart in a cavalcade of electric cars

Gas prices spike in northern B.C. ahead of the long weekend

Fuel went up 17 cents overnight in Prince Rupert

Sri Lanka invokes war-time military powers after nearly 300 killed in Easter bombings

Sri Lanka’s minister of tourism says 39 foreign tourists were killed in the Easter Sunday attacks

Trudeau to be portrayed on ‘Simpsons’ episode

Toronto journalist who’s posted videos of himself doing impressions of the PM voiced him for the show

Elizabeth May’s wedding dress a ‘walk through a garden’ on Earth Day

Green Party leader set to get married in Victoria

Bodies of 3 mountain climbers recovered after last week’s Banff avalanche

The men disappeared while attempting to climb the east face of Howse Peak in the Icefields Parkway

Happy birthday: Queen Elizabeth II turns 93 on Easter Sunday

Sunday is the first of two birthday celebrations each year for the queen

RCMP confirm witnesses say body found at Kelowna’s Gyro Beach

Police tape is blocking part of the beach and several RCMP officers are on scene.

B.C. fire department rescues kittens

Enderby homeowner not aware kittens in wood pile near garbage pile fire that got out of hand

QUIZ: How much do you know about Easter?

Take this short quiz and put your knowledge to the test

Most Read