Meatless sausage being tested at Little Caesars across the U.S.

Impossible Supreme Pizza to be launched on Monday at 58 restaurants

Plant-based burger maker Impossible Foods is debuting its second product — meatless sausage crumbles — on Little Caesars pizza.

Little Caesars will start testing the Impossible Supreme Pizza on Monday at 58 restaurants in Fort Myers, Florida; Yakima, Washington; and Albuquerque, New Mexico. The $12 pizza also comes with mushrooms, caramelized onions and green peppers.

If the test goes well, Detroit-based Little Caesars could expand availability nationwide.

It’s already been a busy spring for meat substitutes. Earlier this month, Impossible Foods’ rival Beyond Meat debuted on the Nasdaq; its stock price has more than tripled since the IPO.

Burger King is testing an Impossible Whopper and could sell it nationwide by the end of this year. Tim Hortons announce this week that it’s testing a Beyond Meat breakfast sausage in Canada. Even U.S. meat producers like Tyson Foods are investing in plant-based meats.

Little Caesars approached Redwood City, California-based Impossible Foods earlier this year seeking plant-based meat for its pizzas. Impossible Foods developed the sausage with custom sweet Italian seasoning for Little Caesars.

So far, Impossible Foods isn’t selling the sausage anywhere else and hasn’t announced any plan to, spokeswoman Rachel Konrad said.

Impossible’s sausage is made in the same way as its burger. The company uses heme — the protein molecule that gives meat its juicy texture — from the roots of soy plants. Instead of harvesting it from individual plants, Impossible makes batches of heme by fermenting yeast that is genetically encoded with the soy plants’ DNA. To make “meat,” heme is mixed with other ingredients like soy protein, coconut oil and sunflower oil.

Konrad said the Impossible Sausage has a higher fat content than the Impossible Burger. It has no cholesterol, 17 grams of total fat, 17 grams of protein and 270 calories in a quarter-pound serving. By comparison, Johnsonville’s sweet Italian ground sausage has 80 mg of cholesterol, 26 grams of total fat, 20 grams of protein and 340 calories.

Impossible Foods was founded in 2011 and started selling its burgers to restaurants in 2016. They aren’t yet sold at grocery stores. The company has raised more than $750 million in multiple rounds of funding from investors including Bill Gates, Serena Williams, Trevor Noah and Jay-Z.

Dee-Ann Durbin, The Associated Press

Like us on Facebook and follow us on Twitter.

Just Posted

Graffiti Days 2019 a huge success

Hundreds of cars and spectators — including a History channel TV personality — turned out for the event

Bus company fears for future if another licence issued for Interior routes

Adventure Charters waiting to see if Ebus BC is approved for Prince George-Kamloops run

Sea Cadets wind up another year with Ceremonial Review

Corps is fundraising for a trip to Halifax, Nova Scotia in 2020

WorkBC helping break down barriers to employment

Office offers a wide range of services to help people find sustainable careers

Local News Briefs: Get garden ideas with Ashcroft tour

The Rivertown Players are back, invasive plant management, reduced tipping fees, and more

VIDEO: Rare white killer whale captured by drone near Campbell River

The transient orca has been named Tl’uk, a Coast Salish word that means ‘moon.’

B.C. oil tanker ban squeaks through final vote in Senate

Bill C-48 bars oil tankers from loading at ports on B.C’s north coast

Teens have privacy rights, doctor tells inquest into B.C. boy’s opioid death

Elliot Eurchuk died of a drug overdose. He was found unresponsive in his bedroom in April 2018

’When thunder roars, go indoors’: How to keep safe before lightning strikes

Each year, an estimated 10 deaths and as many as 164 injuries are lightning-related

B.C. rolls out online registration to speed up evacuee processing

Central Okanagan district tests province’s streamlined emergency management digital self-registration

VIDEO: After 73 years, siblings separated by adoption reunite in B.C

Donna Smith of Abbotsford and Clayton Myers of Williams Lake are glad they met each other

NHL Draft 2019: First-round mock selections

Hughes expected to go No. 1 overall; Canucks have 10th pick

B.C.-born Carey Price brings young fan to tears at NHL Awards banquet

Anderson Whitehead first met his hockey idol after his mother died of cancer

Licence issue delays boozing while cruising on BC Ferries

Planned June launch for alcohol sales delayed

Most Read