FACEBOOK PHOTO/ Save-On-Foods Save-On-Foods President Darrell Jones in the image accompanying his Jan.9 statement.

Save-On-Foods follows Loblaws and offers $25 bread price fixing reward

The company said they had nothing to do with the scandal

Citing concerns over bread price fixing, Save-On-Foods has announced they will also be offering a $25 dollar reward to customers.

On Jan. 8 Loblaw Companies Ltd. opened registration for the $25 dollar gift card they are offering eligible customers, after admitting to their involvement in an industry-wide bread price-fixing arrangement.

Save-On-Foods President Darrell Jones, posted a message to their Facebook page on Jan. 9 stating that Save-On-Foods was not involved in the arrangement, but would be offering eligible customers a $25 “shopping incentive” because their customers could have been impacted by higher bread prices.

“One of our competitors who has admitted guilt is providing a $25 shopping incentive to their customers,” wrote Jones in the statement, adding “We know that you, as our valued More Rewards customer, could have been impacted with higher bread prices. So we’re making it easy for you to receive our own $25 offer, through our More Rewards program.”

RELATED: Get your Loblaws $25 bread price fixing gift card

Jones said the company will also be seeking compensation from bread suppliers involved. To qualify for the reward, customers must have an active More Rewards card as of Dec. 31, 2017, and have purchased bread from Save-On-Foods in the last 14 years.

Those who sign up for the reward must also consent to receive emails from the More Rewards loyalty-program.

“You can use this $25 in our stores, and at the same time,” said Jones, adding that “In keeping with our commitment to supporting those less fortunate, we’ll be giving you the option to re-direct this $25 to your local food bank.”

Save-On-Foods is part of the Overwaitea Food Group and operates stores in Alberta, British Columbia, Manitoba, Saskatchewan and the Yukon.

To sign up for the $25 reward customers must visit the more rewards website at www.morerewards.ca/25.

READ: At least 7 companies investigated in bread price-fixing probe

Here is the full statement from Save-On-Foods President Darrel Jones:

Dear valued Save-On-Foods customers,

I’m writing to you because we’re deeply concerned about what’s happened with the bread price-fixing issue that was going on in Canada by certain competitors and suppliers. It is important for you to know that we at Save-On-Foods had no knowledge of, nor were we involved in, this illegal activity.

One of our competitors who has admitted guilt is providing a $25 shopping incentive to their customers. We know that you, as our valued More Rewards customer, could have been impacted with higher bread prices. So we’re making it easy for you to receive our own $25 offer, through our More Rewards program. We in turn, will seek compensation from the bread suppliers involved, in due course.

You can use this $25 in our stores, and at the same time, you will be signed up for even more great offers and information. And in keeping with our commitment to supporting those less fortunate, we’ll be giving you the option to re-direct this $25 to your local food bank.

You have a right to choose how you spend your grocery shopping dollars. On behalf of our 18,000 local team members, we thank you for choosing us.

For information on how to register, please go to https://www.morerewards.ca/25

Darrell Jones

President

Just Posted

TNRD recycling workshop answers a lot of questions

Residents learned about changes to recycling, a planned new Eco-depot in the area, and more

Winning Aboriginal Enterprises team from 1990 gets back together on the ice

Team members reconvened to play again, and make a touching presentation to Leslie Edmonds

2018 in review part one: Economic impact of 2017 wildfires more than $30 million in region

Plus success for a local model, a poster controversy, a new doctor, and much more.

Cache Creek mayor Santo Talarico stresses need for collaboration

‘If the area is a success, Cache Creek will be a success’

Clinton mayor Susan Swan says lack of housing is a major issue

Funding for a new public works building is another priority

VIDEO: Close encounter with a whale near Canada-U.S border

Ron Gillies had his camera ready when a whale appeared Dec. 7

France shooting: 2 dead, several wounded in Strasbourg

A world-famous Christmas market was put on lock down on Tuesday

Canadian warship witnesses possible violations of North Korea sanctions

Crew members on HMCS Calgary took photos and collected other information

Christine Sinclair named Canadian Women’s player of the year again

This is the 14th time Sinclair has been named player of the year

B.C. man wants trapping laws changed after dog killed

Louis Seguin’s 10-month-old Australian shepherd died in a body-gripping trap last month

Nearly 8,000 homeless in B.C., first province-wide count reveals

Twenty-four seperate counts in B.C. cities found there are thousands of homeless in all corners of province

UPDATE: Highway 1 closed near Revelstoke

A vehicle incident has closed Highway 1 in both directions

UPDATE: B.C. judge grants $10M bail for Huawei executive wanted by U.S.

Meng Wanzhou was detained at the request of the U.S. during a layover at the Vancouver airport

Most Read